Website Design Case Study: Becca Conviser Website Redesign
A modern website redesign for Becca Conviser focused on improving brand clarity, strengthening conversion paths, and establishing a strong SEO foundation for long-term organic growth.
UX-Driven Design
Mobile Optimized
Tourism Experience
The Challenge
Montana Hill Guest Ranch needed a website that better reflected the quality of its guest experience. The previous site lacked clear booking pathways, struggled to highlight activities and accommodations effectively, and was not optimized for mobile users or tourism-related search visibility.
Our Strategic Approach
Experience-First Design
The redesign focused on storytelling and visual hierarchy, helping visitors quickly understand what makes the guest ranch unique and why it’s worth booking.
Clear Booking Pathways
Calls to action were refined and positioned strategically to guide users toward inquiries and booking decisions without overwhelming them.
Mobile-First Experience
The website was optimized for mobile browsing to ensure a seamless experience for users researching accommodations on phones and tablets.
Results & Impact
Improved Booking Clarity
The redesigned layout clearly highlights accommodations, activities, and next steps, reducing friction for users interested in booking a stay.
Stronger Tourism SEO Foundation
Search-optimized page titles, headings, and content were implemented to improve visibility for guest ranch, lodging, and travel-related searches.
Enhanced Mobile Performance
Mobile usability improvements ensure fast load times and intuitive navigation for travelers browsing on the go.